BYU Football: How to fix NIL in college sports
By Adam Gibby
2. Limit on NIL Money
Almost every sport professionally has a market cap, or a maximum contract. While those numbers have gotten insanely high the last few years, there is still a cap. For example, no matter how good Donovan Mitchell may be for the Utah Jazz, he can not make more than $46 million in a season. Again, that is a massive amount of money, but it is a limit.
College sports should adopt something that looks similar to this. Maybe that number is $1 million or $500K a year. Regardless of what that number is, a limit would at least create fairness for teams who simply aren’t in markets the size of Dallas, Orlando or Los Angeles or with the pocketbooks of Alabama or UCLA.
The issue of course with this would be getting the schools who are benefiting from this already to agree, but in theory this format would fix a bunch of problems.